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Why Not just use AI?

https://digiday.com/marketing/with-ai-backlash-building-marketers-reconsider-their-approach/

The “Authenticity” Trend: In response to recent criticism of artificial intelligence-generated content, some brands are strategically emphasizing and promoting human-created materials. Maintaining brand integrity and ensuring that content remains true to the original vision is essential for long-term success.  

Loss of Trust: AI-generated content may be perceived as misleading and can undermine authentic communication, particularly within the food industry. Customers expect the food presented in images to accurately reflect what is served. It is important for brands to maintain authenticity to preserve customer trust.

Ethical Considerations: The transition to artificial intelligence is perceived by numerous stakeholders as a strategy for reducing operational costs, which may impact creative positions. Additionally, it prompts questions regarding copyright compliance and data privacy.

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